AirAsia, Citilink, Nok Air and Spring to share their secrets for success

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Low-cost carriers are a major part of Asia’s booming airline industry. That’s why we’re once again bringing together some of the LCC industry’s best and brightest minds, to share first-hand updates and debate the biggest challenges facing the low-cost travel in Asia and beyond at Aviation Festival Asia 2016.

Here’s a quick review on who they are and why they’ll be with us at the LCC Leaders Panel at Aviation Festival Asia 2016.


James Rhee, Chief Executive Officer – North Asia, AirAsia
Albert Burhan, President & Chief Executive Officer, Citilink Indonesia
Patee Sarasin, Chief Executive Officer, Nok Air
Stephen Wang, Senior Vice President, Spring Airlines
Conrad Clifford, Regional Vice President – APAC, IATA


North Asia: North Asia has extremely low LCC penetration and represents a opportunity for the industry, which makes it no surprise that AirAsia is accelerating its growth in this market. With AirAsia Japan to commence operations in Spring 2016, James Rhee is heading the growth plan to building up its fleet to 20 aircraft over four years, aiming to eventually serve the Chinese coast.

Perhaps the biggest competitor for every LCC looking to enter North Asia would be Spring Airlines. Carrying a China-centric LCC strategy, Spring focuses on where Chinese customers want to go – which is primarily greater China, Japan and Korea. As Spring is so far ahead of the crowd and has such an great brand, competition won’t be a problem for them in the next year or two. But the key is, never settle for less. Join Stephen Wang to hear how they plan to keep going strong.


Southeast Asia: Southeast Asia is a market of both challenges and promise, with a remarkably high LCC presence of over 50%. Nok Air is pursuing rapid growth with new services to China, Vietnam and Singapore. Its new joint venture medium/ long-haul LCC Nok Scoot is heading to North Asia. Patee Sarasin will share his plan to expand in the international market, where his airline now has a relatively limited presence.

Citilink Indonesia has earned its spot among the leading LCCs. Only 2.5 years since its inception as a separate entity from Garuda Indonesia, Citilink has grown its domestic passenger number to 33%, wrestling market share from rivals such as Lion Air and Indonesia AirAsia. Its chief Albert Burhan will be with us sharing his plan for international routes in anticipation of ASEAN Open Skies.

With exciting and complex movements in each market, we needed a moderator who is highly experienced, highly knowledgeable and well-respected to lead the panel. We’ve found all of that and more in Conrad Clifford, Regional Vice President – APAC from IATA.


South Asia – can you help? South Asia is the next booming market where LCCs account for over 65% of air travel, especially in India. We are looking for one final airline panellist to address this market. If you think it could be you, please contact

This is just one session out of two full days of content at Aviation Festival Asia 2016.

Download the brochure to see the full agenda

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