We recently caught up with Van Hoa Trinh the Senior Director of e-commerce and B2B for Central Group Vietnam. In our conversation, Van Hoa reveals what the key challenges are around the future of the Vietnamese retail market and why Omni-channel is a topic close to her heart. Could you share something about yourself with our readers? I have 23 years’ experience in the retail industry …
Preparing for the End of Cash in Vietnam
Vietnam is aiming to become around 90% cashless by 2020, a feat that would catapult them to stand amongst the very short list of digital payment first countries worldwide including Belgium, France and Canada. Indeed, as of December 2016 only one Asian country, South Korea, makes the list of top 10 cashless countries. No mean feat then, especially given Vietnam’s …
eBook: The Future of Vietnamese Commerce
When was the last time that you were in the right place at the right time? How often have you wished that your business could have entered a market before your leading competitors? In today’s global, hyper-competitive economy it is rare to have the opportunity to get first mover advantage into an untapped market. These opportunities come few and far …
5 Reasons to Put Mobile at the Heart of Vietnamese E-Commerce
The mobile market in Vietnam in undergoing a radical change as smartphones go from a luxurious to a ubiquitous item. You only need to look at the increasing smartphone ownership figures between 2014 (23 million), 2015 (34 million) and 2016 (c. 40 million) to realise that there is something seismic going on. With close on 72% of the adult population …
Will Facebook Marketplace Be the Next E-Commerce Heavyweight in Vietnam?
Facebook, the largest social media platform in the world is the first social network to surpass 1 billion registered accounts, currently sitting at 1.87 billion monthly active users at the start of 2017. After launching in 2004, Facebook has gone from strength to strength providing users with the ability to share photos and videos, post comments, and advertise products or …
Vietnam: The changing payment landscape
In Vietnam the world of payments and commerce is being transformed. Consumers are using their mobile devices to compare products and prices, actively search for deals or vouchers and purchase goods and services from around the world. The rate of online shopping in Vietnam is low compared to other countries in the world but is growing rapidly. In 2016, Vietnam’s …
6 Reasons Vietnamese E-Commerce Sites Fail
Vietnamese e-commerce is set to be worth $10 billion by 2020. So why is it that around eight out of ten online stores fail within the first twenty four months? In this post we take a look at what the important factors are in ensuring that your business succeeds in this highly competitive market. 1. Lack of Innovation For your e-commerce …
Vietnam: An interview with Erik Jonsson, CEO and Co-founder of TOP MOT
We recently caught up with Erik Jonsson the CEO and Co-founder of TOP MOT Vietnam’s first flash sales website. In our conversation, Erik reveals what the key challenges are around the future of the Vietnamese e-commerce market and why the topic is mobile commerce is close to his heart. Could you share something about yourself with our readers? I am …
How E-Commerce is Changing Warehousing Strategies
The rise and rise of e-commerce has not only disrupted the store front and the point of sale but also has had lasting and dramatic impact on the back office side of retail. Nowhere is this more evident than in warehousing, which has been taken from an unsexy, unchanging part of the retail supply chain to a position very much …